Topics
AI Search & SEO
My notes on AI search visibility, SEO and what is changing in how people find businesses online. For done-for-you SEO and AI search work, see Roquepress.
Websites That Convert
What turns a website visit into an enquiry: landing pages, offers, follow-up from sales calls, and the lessons I have learned building websites since 2013.
CRM & Automation
Follow-up, automations, offers, deposits and AI assistants: how small service businesses can stop leads going cold. Mulacan is the platform I built for this.
Founder Notes
Lessons from running several ventures: growth, hiring, discipline and the mistakes along the way.
Tools I Use
How I actually use the tools in my stack day to day. Full reviews live in Resources.